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Free Schema Markup Generator

Generate valid JSON-LD structured data in seconds. Help Google understand your content and earn rich snippets that stand out in search results.

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Frequently Asked Questions

What is schema markup and why should I use it?

Schema markup is structured data you add to your HTML that helps search engines understand your content. It can trigger rich snippets in Google — star ratings, FAQ dropdowns, product prices, event dates — which significantly boost click-through rates. Google uses schema.org vocabulary to interpret this data.

What is JSON-LD and how is it different from other schema formats?

JSON-LD (JavaScript Object Notation for Linked Data) is Google's recommended format for structured data. Unlike Microdata or RDFa, JSON-LD is added as a script tag in your HTML head — it doesn't require changes to your existing HTML markup. This makes it easier to implement and maintain.

Which schema types are most important for local businesses?

For local businesses, the LocalBusiness schema is essential. It includes your business name, address, phone number, hours, and reviews. This data powers Google's Knowledge Panel and local pack results. You should also add FAQ schema if you have a frequently asked questions section.

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More free tools coming soon — keyword research, sitemap generator, and more.